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Charles LaCalle Charles LaCalle

Watch: Choreographing the Sale

People think that when you memorize a sales pitch, you become less creative. Kiva Kolstein, CRO of AlphaSense, believes the opposite is true. If you’ve retained your pitch or demo, you go in knowing what you want to say about your company or product and you are free to be more present in the moment. Every single interaction with or for a prospect, from research and introductions to discovery and close, has the potential to impact the outcome of a deal. Kiva will take you on a journey from the first touch to executed contract, introducing the concept of choreography at every step.

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Urban Tech Charles LaCalle Urban Tech Charles LaCalle

Podcast: Selling to Property Managers

There are now about 50 million rental homes in the U.S. with 100 million tenants. And this does not even include commercial spaces. The gatekeepers of this huge market are property managers, notoriously busy people who often manage dozens of properties, all with different needs and requirements. Property management still lags behind other industries in terms of innovation, but managers increasingly see tech products as a way to differentiate their spaces and to save money. This webinar is focused on how to sell to property managers.  

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